Hits represent the total number of requests made to the server during the given time period (month, day, hour etc..).

Files represent the total number of hits (requests) that actually resulted in something being sent back to the user. Tip: By looking at the difference between hits and files, you can get a rough indication of repeat visitors, as the greater the difference between the two, the more people are requesting pages they already have cached (have viewed already).

Sites is the number of unique IP addresses/hostnames that made requests to the server. Care should be taken when using this metric for anything other than that. Many users can appear to come from a single site, and they can also appear to come from many ip addresses so it should be used simply as a rough guage as to the number of visitors to your server.

Visits occur when some remote site makes a request for a page on your server for the first time. As long as the same site keeps making requests within a given timeout period, they will all be considered part of the same Visit. If the site makes a request to your server, and the length of time since the last request is greater than 30 minutes, a new Visit is started and counted, and the sequence repeats. Since only pages will trigger a visit, remotes sites that link to graphic and other non-page URLs will not be counted in the visit totals, reducing the number of false visits.

Pages are those URLs that would be considered the actual page being requested, and not all of the individual items that make it up (such as graphics and audio clips). Some call this metric page views or page impressions, and defaults to any URL that has an extension of .htm, .html or .cgi.

KiloBytes are 1024 bytes. Used to show the amount of data that was transferred between the server and the remote machine, based on the data found in the server log.

Time shown is GMT (Greenwich Mean Time). EST (Eastern Standard Time) is GMT minus 5 hours. EDT (Eastern Daylight Time) is GMT minus 4 hours. See following table.